Ridiculous.
Not that it isn't a great idea- it is! Ridiculous that the CVB needed outside funding to get this promotion effort going. The County cut the CVB budget by half during the budget mess. This is money that is raised by the hotel tax but diverted to the general fund. Studies have shown that money spent on marketing the area for conventions and tourism is a wise investment with a significant return on each dollar spent. And, the County spends much less on tourism marketing than our peer regions. Here's a solution- ALL the money raised by the bed tax should pay for the convention center and promotion! DUH. Penny wise and pound foolish.